Advertising For Change is a coalition of Atlanta advertising and marketing agencies committed to Diversity & Inclusion as a means for better business for our agencies, our clients and the city of Atlanta. We will attract, mentor and retain talent from all over the world, not only to cement Atlanta as the city for diverse advertising and marketing professionals, but to also set a new standard that crosses industry lines.”
AFC Live Event – September 2020 [Video]
On September 3, 2020, Advertising for Change sponsored a virtual AFC Live event focusing on “Identity Theft: Avoiding Suppression of Cultural Expression.” Twanna Harris, VP of Brand Content and Strategic Initiatives, the Atlanta Beltline; Dipal Shah, Director, Integrated Marketing Communications (IMC) at Sprite; and Kim Williams, VP of Marketing at Intralot (Tech & Gaming) were the guest speakers at the event.
Atlanta is the home of great change in the name of equality, and we’re committed to seeing that through in the ad industry. In partnership with The Gathering Spot, we’re offering grants and ongoing mentorship to Black-owned marketing and ad agencies in our city.
Advertising for Change approaches our outreach to diverse talent by targeting three specific areas:
- High school students
- Recent college grads
- Professionals already working who have transferable experiences and skills relevant for ad careers
We plan our programs to be of value in providing knowledge and information, career opportunities, as well as networking and mentor connections.